Overview
Real-time performance, explained by AI.
A continuously updating view of search performance across every client account — with forecasts, anomalies, and next-best actions surfaced the moment they appear.
$194,755
+8.8% WoW
4.18x
-0.2% WoW
The week in motion
Where this lands
$412,800
AI insights · 2m ago
- 01Opportunity· 92% confidence
Shift $1,240/day from Display → PMax · Lead Gen Q4
Forecasted +18% conversions at same CPA based on 14-day learning signals.
+$48,300 / mo - 02Watch· 81% confidence
CPC spiking on 'enterprise crm pricing' (+34%)
Auction pressure from 3 new bidders. Suggest tightening match type to phrase + raising negative coverage.
Save $6,100 / wk - 03Anomaly· 97% confidence
Conversion tracking dropped on /checkout/success (-62%)
Likely GTM tag misfire after deploy 2h ago. Verify dataLayer push.
Data integrity - 04Opportunity· 88% confidence
Add 12 negative keywords to 'Non-Brand · High Intent'
Wasted spend of $2,840 last 30d on irrelevant queries (jobs, free, tutorial).
Save $2,840 / mo
AI rebalanced PMax · Lead Gen Q4 budget +$420
just now
Conversion · Enterprise plan · $1,499
1m ago
Bid raised on 'marketing automation software' to $3.80
3m ago
Anomaly detected: CTR drop on Display · Lookalike NA
5m ago
Conversion · Starter plan · $49
8m ago
Negative keyword added: 'free trial extension'
12m ago
Forecast updated: end-of-month ROAS 4.6x (+0.3)
17m ago
Channel mix
- Search42%
- PMax28%
- Shopping14%
- YouTube10%
- Display6%
Devices
- Mobile58% / 51%
- Desktop34% / 42%
- Tablet8% / 7%
Top regions
- United States$184,200
- United Kingdom$62,100
- Germany$48,900
- Canada$31,400
- Australia$22,800
- Other$34,600
8 campaigns in flight
| Campaign | Status | Spend | Revenue | Conv. | CTR | CPC | ROAS | 14d | AI | |
|---|---|---|---|---|---|---|---|---|---|---|
Non-Brand · High Intent SEARCH | active | $11,259 | $51,478 | 125 | 6.1% | $3.22 | 4.57x | 97 | ||
YouTube · Retargeting YOUTUBE | active | $8,953 | $51,528 | 66 | 4.5% | $4.06 | 5.76x | 94 | ||
PMax · New Customer PERFORMANCE MAX | learning | $5,944 | $37,402 | 37 | 3.8% | $5.39 | 6.29x | 84 | ||
Display · Lookalike NA DISPLAY | paused | $10,839 | $23,044 | 309 | 9.4% | $2.26 | 2.13x | 81 | ||
Brand · Core Search SEARCH | active | $3,349 | $19,989 | 27 | 4.2% | $5.53 | 5.97x | 71 | ||
PMax · Lead Gen Q4 PERFORMANCE MAX | active | $8,274 | $14,955 | 328 | 9.8% | $1.92 | 1.81x | 68 | ||
Shopping · Best Sellers SHOPPING | active | $2,213 | $10,882 | 55 | 5.7% | $2.42 | 4.92x | 60 | ||
Search · Competitor SEARCH | active | $2,930 | $10,364 | 140 | 7.5% | $1.54 | 3.54x | 55 |